Insider trade

CEO sold ~$215K of COCO shares in the open market

Traded Oct 3, 2025 · Filed Oct 7, 2025

Why it stands out

The CEO of The Vita Coco sold $215K of The Vita Coco shares. The filing says it was made under a pre-arranged trading plan.

Written from the filing's own figures. OQRO describes what was reported and never tells you what to buy or sell

View the official recordSEC Form 4 — Statement of Changes in Beneficial Ownership

All the details

CEOIndirect holding$100K–$500KPre-arranged plan referenced

Classification

open market sale

Code S — open-market or private sale

Absolute commitment

~$214,555

Shares × reported transaction price

Timing vs results

65 days after results of Jul 30, 2025, 26 days before results of Oct 29, 2025

Results dates are the company's own 8-K (Item 2.02). Many companies only let insiders trade in a window after results

Planned / mechanical clue

Footnote references a pre-arranged trading plan (Rule 10b5-1)

Only flagged when a footnote says so; never inferred

After	Stock	S&P 500	Difference
7 days	−3.5%	−1.2%	−2.3%
30 days	+1.7%	−0.3%	+2.0%
90 days	+25.6%	+2.8%	+22.8%
180 days	+19.6%	−2.1%	+21.8%

Past results only. Not a forecast.

The sales of shares of common stock reported were effected pursuant to a Rule 10b5-1 trading plan.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $42.59 to $43.10, inclusive. The reporting person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
These shares are held by the Christopher G. Roper Exempt Family Trust.