Insider trade

Officer sold ~$81K of APPF shares in the open market

Traded Nov 14, 2025 · Filed Nov 14, 2025

Why it stands out

AppFolio's General Counsel sold $81K of AppFolio shares. It was planned long ago, so it says very little.

Written from the filing's own figures. OQRO describes what was reported and never tells you what to buy or sell

View the official recordSEC Form 4 — Statement of Changes in Beneficial Ownership

All the details

Officer$25K–$100KPre-arranged plan referenced

Classification

open market sale

Code S — open-market or private sale

Absolute commitment

~$81,386

Shares × reported transaction price

Timing vs results

15 days after results of Oct 30, 2025, 76 days before results of Jan 29, 2026

Results dates are the company's own 8-K (Item 2.02). Many companies only let insiders trade in a window after results

Planned / mechanical clue

Footnote references a pre-arranged trading plan (Rule 10b5-1)

Only flagged when a footnote says so; never inferred

After	Stock	S&P 500	Difference
7 days	-5.1%	+0.5%	-5.6%
30 days	-1.9%	+0.9%	-2.7%
90 days	-29.2%	+2.6%	-31.7%
180 days	-33.7%	+11.0%	-44.7%

Past results only. Not a forecast.

These shares were sold pursuant to a Rule 10b5-1 Plan adopted by Reporting Person on or around May 15, 2025.

10mo ago

Routine share withholding; mechanical by default.

CFO sold11mo ago

The money chief of AppFolio sold $118K of AppFolio shares. Nobody planned it ahead of time.

11mo ago

Derivative exercise or conversion — not an open-market buy.