Traded Dec 12, 2025 · filed 5 days later
Derivative exercise or conversion — not an open-market buy.
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Insider tradesView the official recordSEC Form 4 — Statement of Changes in Beneficial Ownership
Insider trade
Officer sold ~$120K of SFM shares in the open market
Traded Dec 12, 2025 · Filed Dec 17, 2025
- ~$120K
- Approx. value · 1,505 sh @ $79.46
- 5,552
- Holds after · shares reported
- −18.1%
- stock since the trade · S&P 500 +14.3%, $79.54 → $65.17 on Oct 6
Why it stands out
Sprouts Farmers Market's SVP, Chief Marketing Officer sold $120K of Sprouts Farmers Market shares. The filing does not indicate a pre-arranged trading plan.
Written from the filing's own figures. OQRO describes what was reported and never tells you what to buy or sell
All the details
Dates, kept separate
- Transaction date
- Dec 12, 2025
- Reporting period
- Not applicable
- Filed with the SEC
- Dec 17, 2025
Officer$100K–$500K
Context
- Classification
open market sale
Code S — open-market or private sale
- Absolute commitment
~$119,590
Shares × reported transaction price
- Timing vs results
44 days after results of Oct 29, 2025, 69 days before results of Feb 19, 2026
Results dates are the company's own 8-K (Item 2.02). Many companies only let insiders trade in a window after results
- Planned / mechanical clue