Insider trade

CFO sold ~$314K of WSM shares in the open market

Traded Mar 26, 2026 · Filed Mar 27, 2026

~$314K
Reported value · 1,749 sh @ $179.37: 65K
Holds after · shares reported: +29.3%
stock since the trade · S&P 500 +18.4%, $180.56 → $233.39 on Oct 1

Why it stands out

The money chief of Williams-Sonoma, Inc. sold $314K of Williams-Sonoma, Inc. shares. It was planned long ago, so it says very little.

Written from the filing's own figures. OQRO describes what was reported and never tells you what to buy or sell

View the official recordSEC Form 4 — Statement of Changes in Beneficial Ownership

All the details

Dates, kept separate

Transaction date: Mar 26, 2026
Reporting period: Not applicable
Filed with the SEC: Mar 27, 2026

CFO$100K–$500KPre-arranged plan referenced

Context

Classification

open market sale

Code S — open-market or private sale

Absolute commitment

~$313,718

Shares × reported transaction price

Timing vs results

8 days after results of Mar 18, 2026, 56 days before results of May 21, 2026

Results dates are the company's own 8-K (Item 2.02). Many companies only let insiders trade in a window after results

Price at the time

Closed at $180.56 on Mar 26, 2026, 31% above its 52-week low and 18% below its high, after a 15% drop over the previous 30 trading days

52-week range $137.62 (Apr 16, 2025) to $220.67 (Feb 6, 2026), 52% of the way up, from 251 adjusted closes. 30 trading days earlier: $213.16 on Feb 11, 2026. Describes the past only, not a forecast

Planned / mechanical clue

Footnote references a pre-arranged trading plan (Rule 10b5-1)

Only flagged when a footnote says so; never inferred

After it was reported

After	Stock	S&P 500	Difference
7 days	+3.3%	+4.3%	-1.0%
30 days	+2.5%	+12.6%	-10.2%
90 days	+35.8%	+17.3%	+18.6%
180 days	+30.6%	+21.1%	+9.5%

Past results only. Not a forecast.

Source receipt

Record ID: 0000719955-26-000077
Filed / recorded: Mar 27, 2026, 10:47 PM UTC
Added to OQRO: Oct 2, 2026, 12:29 PM UTC
Parser: form4-xml-v1
Data quality: Verified: identifiers matched exactly
Issuer: WILLIAMS SONOMA INC
Issuer CIK: 719955
Ticker: WSM
Reporting person: Jeffrey Howie
Relationship: Officer
Officer title: EVP CHIEF FINANCIAL OFFICER
Security: Common Stock
Table: Non-derivative (Table I)
Transaction date: Mar 26, 2026
Transaction code: S
Shares / units: 1,749
Price per share: $179.37
Acquired / disposed: Disposed (D)
Shares owned after: 65,073
Ownership form: Direct
Amendment: No

Footnotes from the filing

Sale of shares pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 21, 2025.
Reflects the weighted average price as the shares were sold in multiple transactions. The per share transaction price ranged from $178.69 to $179.68. The reporting person undertakes to provide upon request by the U.S. Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

Around the same time

CEO sold ~$3M of Williams-Sonoma, Inc.

Scheduled in advance6mo ago

Officer sold ~$144K of Williams-Sonoma, Inc.

Scheduled in advance6mo ago

Officer sold ~$293K of Williams-Sonoma, Inc.

Scheduled in advance6mo ago