Insider trade

CEO sold ~$2.27M of ELF shares in the open market

Traded Oct 1, 2026 · Filed Oct 6, 2026

e.l.f. BeautyELF

~$2.27M
Reported value · 22K sh @ $103.66: 137K
Holds after · shares reported: −0.3%
stock since the trade · S&P 500 +1.4%, $104.09 → $103.75 on Oct 5

Why it stands out

The boss of e.l.f. Beauty sold $2.27M of e.l.f. Beauty shares. It was planned long ago, so it says very little.

Written from the filing's own figures. OQRO describes what was reported and never tells you what to buy or sell

View the official recordSEC Form 4 — Statement of Changes in Beneficial Ownership

All the details

Dates, kept separate

Transaction date: Oct 1, 2026
Reporting period: Not applicable
Filed with the SEC: Oct 6, 2026

CEO$1M+Pre-arranged plan referenced

Context

Classification

open market sale

Code S — open-market or private sale

Absolute commitment

~$2,270,304

Shares × reported transaction price

Timing vs results

57 days after results of Aug 5, 2026

Results dates are the company's own 8-K (Item 2.02). Many companies only let insiders trade in a window after results

Price at the time

Closed at $104.09 on Oct 1, 2026, 110% above its 52-week low and 28% below its high, after a 4% rise over the previous 30 trading days

52-week range $49.57 (Jun 5, 2026) to $145.07 (Oct 8, 2025), 57% of the way up, from 249 adjusted closes. 30 trading days earlier: $99.65 on Aug 19, 2026. Describes the past only, not a forecast

Planned / mechanical clue

Footnote references a pre-arranged trading plan (Rule 10b5-1)

Only flagged when a footnote says so; never inferred

Source receipt

Record ID: 0001610717-26-000425
Filed / recorded: Oct 6, 2026, 12:28 AM UTC
Added to OQRO: Oct 6, 2026, 7:37 PM UTC
Parser: form4-xml-v2
Data quality: Verified: identifiers matched exactly
Issuer: e.l.f. Beauty, Inc.
Issuer CIK: 1600033
Ticker: ELF
Reporting person: Tarang Amin
Relationship: Director, Officer
Officer title: Chief Executive Officer
Security: Common Stock, $0.01 par value
Table: Non-derivative (Table I)
Transaction date: Oct 1, 2026
Transaction code: S
Shares / units: 21,902
Price per share: $103.66
Acquired / disposed: Disposed (D)
Shares owned after: 136,522
Ownership form: Direct
Amendment: No

Footnotes from the filing

Transaction made pursuant to a 10b5-1 trading plan adopted by the Reporting Person on November 20, 2025.
The transaction was executed in multiple trades in prices ranging from $103.30 to $104.28, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote. Shares were sold solely to satisfy tax or other government withholding obligations in connection with the exercise of the options made pursuant to the 10b5-1 trading plan.
Includes 110,496 restricted stock units.

Around the same time

71KShares · @ $26.84

yesterday

Derivative exercise or conversion — not an open-market buy.

More Official record

CEO sold ~$2.37M of e.l.f. Beauty

Scheduled in advanceyesterday

CEO sold ~$213K of e.l.f. Beauty

Scheduled in advanceyesterday