Playboy (PLBY)CEO sold ~$129K

~$129K

Approx. value · 109K sh @ $1.19

5.7M

Holds after · shares reported

Traded

Jul 7, 2026

Filed

Jul 10, 2026

The story around this disclosure

Every dated public record OQRO holds about the company from 60 days before to 120 days after, oldest first. It shows what was going on; none of it is a stated reason for the trade.

1. May 7, 2026InsiderCFO sold ~$152K of PLBY shares in the open market
2. May 8, 2026InsiderCFO sold ~$144K of PLBY shares in the open market
3. May 11, 2026Company filing · Form 8-K · ResultsReported its results
4. May 11, 2026InsiderCEO sold ~$131K of PLBY shares in the open market
5. May 12, 2026InsiderCEO sold ~$142K of PLBY shares in the open market
6. May 13, 2026InsiderCEO sold ~$136K of PLBY shares in the open market
7. May 14, 2026Company filing · Form 8-K · Material agreementSigned an important agreement
8. May 14, 2026InsiderCEO sold ~$118K of PLBY shares in the open market
9. May 15, 2026InsiderCEO sold ~$110K of PLBY shares in the open market
10. May 19, 2026InsiderDirector sold ~$30K of PLBY shares in the open market
11. May 20, 2026InsiderDirector sold ~$38K of PLBY shares in the open market
12. May 22, 2026InsiderDirector sold ~$5.2K of PLBY shares in the open market
13. May 26, 2026InsiderDirector sold ~$24K of PLBY shares in the open market
14. May 27, 2026InsiderDirector sold ~$11K of PLBY shares in the open market
15. Jun 3, 2026Company filing · Form 8-K · Executive changeChanged a top executive or board member“On June 3, 2026, the Board of Directors (the “Board”) of Playboy, Inc. (the “Company”) appointed Jennifer Cabalquinto to the Board, as a new, non-employee, independent Class I director.”
16. Jun 3, 2026Company filing · Form 8-K · Executive changeChanged a top executive or board member“On June 4, 2026, the Company filed the Original Form 8-K under Item 5.02, pursuant to which it announced that the Board appointed Jennifer Cabalquinto to the Board as an independent, Class I director, effective June 3, 2026.”
17. Jun 16, 2026Company filing · Form 8-K · Material agreement, Shareholder voteSigned an important agreement, and held a shareholder vote (and 1 more item)
18. Jun 18, 2026Company filing · Form 8-K · Material agreement, Reg FDSigned an important agreement, and shared information with investors
19. Jun 18, 2026Insider · 2 peopleInsiders: 16 sales (~$4.0M)
20. Jun 29, 2026InsiderCFO sold ~$90K of PLBY shares in the open market
21. Jun 30, 2026InsiderCFO sold ~$91K of PLBY shares in the open market
22. Jul 1, 2026InsiderCFO sold ~$89K of PLBY shares in the open market
23. Jul 2, 2026InsiderOfficer sold ~$90K of PLBY shares in the open market
24. Jul 6, 2026InsiderOfficer sold ~$92K of PLBY shares in the open market
25. Jul 7, 2026 · this disclosureInsiderCEO sold ~$129K of PLBY shares in the open market

What came next

1. Jul 8, 2026InsiderCEO sold ~$124K of PLBY shares in the open market
2. Jul 9, 2026InsiderCEO sold ~$121K of PLBY shares in the open market
3. Aug 10, 2026Company filing · Form 8-K · ResultsReported its results
4. Aug 24, 2026Insider · 2 peopleInsiders: 16 sales (~$6.0M)
5. Aug 26, 2026InsiderDirector sold ~$20K of PLBY shares in the open market
6. Sep 1, 2026InsiderDirector sold ~$5K of PLBY shares in the open market
7. Sep 3, 2026InsiderDirector sold ~$5K of PLBY shares in the open market
8. Sep 4, 2026InsiderDirector sold ~$30K of PLBY shares in the open market

How to read SEC Form 4

Form 4 is the filing that officers, directors and owners of more than 10% of a US-listed company must send to the SEC within two business days after they buy, sell or otherwise change their holding of the company's stock.

Full guide: What is an SEC Form 4?

What else is on file for Playboy

For Playboy, OQRO holds 20 insider filings (SEC Form 4 or Form 144) dated in the last 90 days.

These are records OQRO holds, counted by their date, not a measure of how much trading took place. Routine paperwork such as option exercises and tax withholding is left out. Everything for the company is on its PLBY page.

Other recent filings by Bernhard L Iii Kohn, CEO & President

• SEC Form 4 at Playboy (PLBY)Jul 10, 2026
• SEC Form 4 at Playboy (PLBY)Jul 10, 2026
• SEC Form 4 at Playboy (PLBY)May 16, 2026
• SEC Form 4 at Playboy (PLBY)May 16, 2026
• SEC Form 4 at Playboy (PLBY)May 14, 2026

The full history of Bernhard L Iii Kohn, CEO & President is on the profile page.

How this filing works

• SEC Form 4
• Open-market purchase
• Rule 10b5-1 trading plans

Other disclosures at Playboy

• SEC Form 4Sep 9, 2026
• SEC Form 4Sep 4, 2026
• SEC Form 4Sep 4, 2026
• SEC Form 4Aug 28, 2026
• SEC Form 4Aug 25, 2026
• SEC Form 4Aug 25, 2026

Everything OQRO holds on this company is on its PLBY page.