ServiceNow (NOW)Director sold ~$194K

~$194K

Approx. value · 212 sh @ $914.16

9,892

Holds after · shares reported

Traded

Aug 29, 2025

Filed

Sep 3, 2025

The story around this disclosure

Every dated public record OQRO holds about the company from 60 days before to 120 days after, oldest first. It shows what was going on; none of it is a stated reason for the trade.

1. Dec 11, 2024CongressDisclosed purchase of NOW — reported range $1,001 - $15,000
2. Feb 5, 2025CongressDisclosed sale of NOW — reported range $1,001 - $15,000
3. Mar 12, 2025CongressDisclosed purchase of NOW — reported range $1,001 - $15,000
4. Apr 15, 2025Congress · 1 personMembers of Congress: 2 purchases
5. Jun 9, 2025Congress · 1 personMembers of Congress: 2 sales
6. Jun 17, 2025Congress · 1 personMembers of Congress: 2 purchases
7. Jun 27, 2025CongressDisclosed partial sale of NOW — reported range $1,001 - $15,000
8. Jul 3, 2025InsiderDirector sold ~$251K of NOW shares in the open market
9. Jul 16, 2025InsiderOfficer sold ~$342K of NOW shares in the open market
10. Jul 29, 2025Insider · 1 personInsiders: 2 sales (~$750K)
11. Aug 4, 2025CongressDisclosed purchase of NOW — reported range $1,001 - $15,000
12. Aug 8, 2025Insider · 2 peopleInsiders: 2 sales (~$482K)
13. Aug 13, 2025Insider · 2 peopleInsiders: 2 sales (~$130K)
14. Aug 13, 2025Congress · 1 personMembers of Congress: 2 sales
15. Aug 14, 2025InsiderDirector sold ~$258K of NOW shares in the open market
16. Aug 15, 2025InsiderOfficer sold ~$238K of NOW shares in the open market
17. Aug 18, 2025Insider · 3 peopleInsiders: 3 sales (~$4.4M)
18. Aug 19, 2025InsiderCEO sold ~$1.43M of NOW shares in the open market
19. Aug 19, 2025CongressDisclosed sale of NOW — reported range $1,001 - $15,000
20. Aug 20, 2025Insider · 2 peopleInsiders: 2 sales (~$2.8M)
21. Aug 28, 2025Insider · 1 personInsiders: 20 sales (~$5.3M)
22. Aug 29, 2025 · this disclosureInsiderDirector sold ~$194K of NOW shares in the open market

What came next

1. Aug 29, 2025Insider · 1 personInsiders: 5 sales (~$810K)
2. Sep 24, 2025CongressDisclosed purchase of NOW — reported range $1,001 - $15,000
3. Oct 17, 2025CongressDisclosed purchase of NOW — reported range $1,001 - $15,000
4. Oct 29, 2025Company filing · Form 8-K · Results, Other newsReported its results, and reported other company news
5. Nov 7, 2025CongressDisclosed partial sale of NOW — reported range $1,001 - $15,000
6. Nov 10, 2025Insider · 2 peopleInsiders: 2 sales (~$387K)
7. Nov 13, 2025Insider · 2 peopleInsiders: 2 sales (~$109K)
8. Nov 14, 2025InsiderOfficer sold ~$236K of NOW shares in the open market
9. Nov 17, 2025Insider · 2 peopleInsiders: 2 sales (~$216K)
10. Nov 18, 2025Insider · 4 peopleInsiders: 4 sales (~$826K)
11. Nov 28, 2025Insider · 3 peopleInsiders: 3 sales (~$794K)
12. Dec 5, 2025Company filing · Form 8-K · Bylaws or charter, Shareholder voteChanged its bylaws, charter or fiscal year, and held a shareholder vote
13. Dec 5, 2025InsiderCFO sold ~$353K of NOW shares in the open market
14. Dec 23, 2025Company filing · Form 8-K · Executive changeChanged a top executive or board member“On December 23, 2025, ServiceNow, Inc. (“ServiceNow” or the “Company”) entered into an amendment to the previously filed employment agreement with William R. McDermott, Chairman and Chief Executive Officer (“CEO”) of the Company.”

How to read SEC Form 4

Form 4 is the filing that officers, directors and owners of more than 10% of a US-listed company must send to the SEC within two business days after they buy, sell or otherwise change their holding of the company's stock.

Full guide: What is an SEC Form 4?

What else is on file for ServiceNow

For ServiceNow, OQRO holds 4 insider filings (SEC Form 4 or Form 144), 4 Congress trade reports and 84 fund holdings reports (13F) dated in the last 90 days.

These are records OQRO holds, counted by their date, not a measure of how much trading took place. Routine paperwork such as option exercises and tax withholding is left out. Everything for the company is on its NOW page.

Other recent filings by Anita M Sands, Director

• SEC Form 4 at ServiceNow (NOW)May 19, 2026
• SEC Form 4 at ServiceNow (NOW)Sep 3, 2025
• SEC Form 4 at ServiceNow (NOW)Sep 3, 2025
• SEC Form 4 at ServiceNow (NOW)Sep 3, 2025
• SEC Form 4 at ServiceNow (NOW)Sep 3, 2025

The full history of Anita M Sands, Director is on the profile page.

How this filing works

• SEC Form 4
• Open-market purchase
• Rule 10b5-1 trading plans

Other disclosures at ServiceNow

• SEC Form 4Sep 1, 2026
• SEC Form 4Sep 1, 2026
• SEC Form 4Aug 31, 2026
• SEC Form 13F-HRAug 25, 2026
• SEC Form 13F-HRAug 25, 2026
• SEC Form 4Aug 17, 2026

Everything OQRO holds on this company is on its NOW page.